About Movable Ink
Movable Ink personalizes every customer engagement through automation and artificial intelligence. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and achieve the optimal customer experience. Headquartered in New York City with 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, and Australia.
Movable Ink Studio automatically transforms data into personalized content across touchpoints—helping brands deliver more relevant customer experiences, improve financial performance, and boost marketer productivity.
Learn more at movableink.com.
Movable Ink and Iterable
With Iterable and Movable Ink, your data doesn’t just power insights, it powers moments-based marketing.
This solution unites Iterable’s intelligent data foundation with Movable Ink’s dynamic content engine to automate creative that adapts in real time directly inside your campaign templates.
Infinite content variations. Zero extra work. Just higher engagement, faster time to market, and the freedom to personalize at scale.
Activate your data, amplify your message:
“Put your data to work.” With Iterable and Movable Ink, every data point becomes a creative asset. From product preferences to behavior to context like location and time, you can instantly generate visuals that adapt in the moment and drive action. It’s not just personalization, it’s performance-driven creativity at scale.
Achieve operational efficiency and scale content creation:
Automate the generation of infinite visual variations tailored to each customer's real-time context, eliminating the manual burden on creative and marketing teams. Streamline cross-channel delivery of personalized experiences without coding or complex manual processes.
Turn insights into revenue, faster:
This isn’t just about personalization. It’s about results. Marketers using Iterable + Movable Ink see:
-35%+ lift in conversion rates
-42% faster campaign production cycles
-50%+ increase in click-to-open rates
Use cases
- Elevate Customer Engagement with Hyper-Personalized, Real-Time Visuals.
Deliver content that adapts at the moment of open based on the latest customer data, context (location, time, device), and business information (inventory, pricing).
- Increase Marketing Agility and Production Efficiency
Automate the creation of numerous content variations, reduce manual updates, and streamline the process of incorporating sophisticated visuals from Movable Ink directly into Iterable campaigns, without the need to copy and paste code across platforms.
- Drive Higher Conversions and Revenue with Data-Activated Experiences
Combine Iterable’s deep customer understanding and orchestration power with Movable Ink's ability to present the most compelling visual call-to-action at the right moment.