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Endear

Endear is the AI-powered clienteling software turning customer relationships into revenue for retail brands.

Turn customer signals into revenue, automatically.

Trusted by over 2,000 retail stores around the globe and earning over $1 billion in attributed sales, Endear is the CRM built for omnichannel brands; designed around how store teams work and how customers shop.

Endear's newest AI feature, Opportunity Engine, turns your customer data into a prioritized outreach queue for every associate. No more guessing, no more manual list-building. Just the right customer, at the right moment, with the right thing to say.

"Among the customers who have received clienteling through Endear, a higher percentage have transitioned into repeat, omnichannel, high-value shoppers."

Amelia Meadowcroft
Sr. Director, Customer Strategy at Reformation

Iterable and Endear

Iterable and Endear serve complementary roles in a retail brand's engagement strategy. Iterable powers large-scale marketing automation while Endear enables personalized, associate-led clienteling and 1:1 outreach. The integration syncs Iterable subscriber data into Endear, giving store teams visibility into each customer's email and SMS subscription status so they can coordinate outreach across channels. Boll & Branch is one mutual customer already leveraging this connected approach.

Use Cases

Local Store Event Invitations

Iterable is excellent for mass awareness for a store-level event. Once the blast is sent, associates can use Endear to send follow-up, personal text invitations to the top customers in their specific local trade area, significantly increasing RSVP and attendance rates.

Turn store associates into brand relationship managers

Give every associate a full view of each customer's history — purchases, past interactions, preferences, and notes — so every conversation feels personal and informed, whether in-store or through digital messaging.

Unify online and in-store customer data in one place

Endear consolidates data from ecommerce, POS, loyalty, and support platforms into a single customer profile, giving retail teams a complete picture of every customer across all touchpoints.

Close the loop between digital marketing and in-store experience

Iterable drives awareness and nurture at scale. Endear converts that investment into deeper relationships by empowering associates to follow up personally — ensuring the in-store experience feels like a natural extension of the brand's digital marketing.

Localizing Marketing Campaigns

While HQ might send out a national email blast, Endear allows store teams to amplify that message by sending a "local" follow-up. For example, a store team can reach out to their local VIPs to let them know a specific collection is now in stock at their home location.

Streamlining Post-Purchase Communication

Associates can use Endear to follow up on high-value orders to ensure the customer is happy with the fit and style. This check-in serves a dual purpose: it reduces returns by solving sizing issues early and opens the door for the associate to suggest complementary items.

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